What if you built a business only based on relationships? No social media growth hacks. No algorithms to worry about. No content strategy. What if you only focused on building relationships and serving others? That’s what Brandi Bernoskie and her website agency, Alchemy & Aim, have done. In their words,
The throwaway tweet that led to the alternative to Google Analytics.
13 years ago, the first iPad was released in April. Instagram was released in October. The company, Buffer, started their content marketing. To this day, Buffer is still focused on content marketing at a whole new level. No focus on paid ads. No focus on big press releases. No flashy
$5,000 to a $1 billion valuation without venture capital? That’s what Sara Blakely and her company, Spanx accomplished. It took over 20 years, but Sara Blakely built a unicorn without venture capital. If you don’t know Spanx, Spanx is a clothing company focused on activewear and underwear
A software startup as a non-profit. How Ghost grew from $0 to $6.2 million.