What if you built a business only based on relationships? No social media growth hacks. No algorithms to worry about. No content strategy. What if you only focused on building relationships and serving others? That’s what Brandi Bernoskie and her website agency, Alchemy & Aim, have done. In their words,
There are a lot of things to pay for when you’re starting a new business. There are the incorporation fees, the fee for a domain, and then all of the costs for software just to get things started. Thankfully, there is a bit of a cheat code to some
The throwaway tweet that led to the alternative to Google Analytics.
13 years ago, the first iPad was released in April. Instagram was released in October. The company, Buffer, started their content marketing. To this day, Buffer is still focused on content marketing at a whole new level. No focus on paid ads. No focus on big press releases. No flashy
$5,000 to a $1 billion valuation without venture capital? That’s what Sara Blakely and her company, Spanx accomplished. It took over 20 years, but Sara Blakely built a unicorn without venture capital. If you don’t know Spanx, Spanx is a clothing company focused on activewear and underwear
Online communities have been growing steadily for startups and creators since 2020. Communities like Hampton, Creator Science, & Chief have been leading the way in this new era of community building. You can start communities with live events, a message board, courses, a coaching program, or even just by introducing people
A software startup as a non-profit. How Ghost grew from $0 to $6.2 million.